Central Star Mercede is a premier-authorised dealer for Mercedes-Benz India with locations in major Indian cities such as Nagpur, Ahmedabad and Surat. Since being acquired by Garnet Motors in 2018, Central Star has experienced exponential growth, now offering state-of-the-art facilities and outstanding customer service to its clients. Central Star’s dealership has large showrooms, state-of-the-art service centres and carries a large inventory of luxury automobiles (sedans, SUVs & AMG models), giving consumers a premium quality experience when purchasing a luxury automobile.
Read further to know all the details about Central Star Mercede along with the details of its location, history, and more.
Central Star Mercede: Introduction
Central Star Mercedes is a prestigious authorised dealership network for Mercedes-Benz cars in India. It serves luxury car buyers in Nagpur, Ahmedabad, and Surat. This network is known for building strong networks and grabbing many customers for a wide range of Mercedes cars. It expands the reach and service quality of the Mercedes-Benz brand, highlighting it in the emerging luxury automobile industry.
Central Star Mercede Historical Overview
2018 marked a significant shift within the Central Star Mercedes Franchise when Garnet Motors Pvt Ltd acquired the Mercedes-Benz Central Star Franchise located in Nagpur, Maharashtra, India. The acquisition provides greater exposure for the Mercedes-Benz brand in central India. Mr K.S. Cheema established Garnet Motors in July 2016 and quickly grew his company through the acquisition and upgrading of three Mercedes-Benz dealerships located in Nagpur, Ahmedabad and Surat, respectively.
Mercedes-Benz India acquired ownership of two top-tier Central Star showrooms in Nagpur, coordinating with the celebration of their 25th Anniversary (2019) in the Indian Market through the opening of these new facilities at a cost of approximately Rs. 8.15 crore. The showrooms will feature:
The showrooms feature: a 6,000 sq. ft. multi-purpose area accommodating up to 9 vehicles, a lounge to relax in, an incredibly interactive six-screen video wall, and a section dedicated to showcasing Mercedes products and accessories. Cafe Mercedes is situated within the showrooms to enhance the customer experience.
A sizable (45,000 sq ft) facility with 10 service bays. Mercedes will be able to service approximately 2400 vehicles each year within the new facility. The menu of services will include complete vehicle care, including preventive maintenance, minor repairs, and post-accident repairs, using the same high degree of quality as would be provided within any other Mercedes service facility around the globe.
| Year | Event | Details |
| Pre-2018 | Original establishment | Central Star existed as a Mercedes-Benz dealer in Nagpur |
| 2018 | Acquisition by Garnet Motors | Garnet Motors acquired the Central Star Mercede in Nagpur |
| 2019 | Expansion and new showrooms | Established new showrooms in Nagpur to expand the franchise of Mercedes-Benz 25th century |
| Post-2019 | Growth and operations | Expanding the customers and including 50+ trained staff in their service centre, and more… |
Locations and Facilities
Central Star is located at the Central MIDC Main Road site, Nagpur. The showroom has an area of 6000 sq. ft. with a display area for 9 cars and includes a 45000 sq. ft. Service Centre consisting of 10 Service Bays for the following: Paint and Body repair, Inspections and Wheel Alignments. In addition, Central Star also has showrooms located at Ahmedabad and Surat, Gujarat, which provide complete vehicle Sales, authorised service, OEM Parts, Accessories and Customer Support.
| Location | Area/Size |
| Central Star Nagpur Showroom | Plot No C-43/1, Central MIDC Main Road, MIDC Hingna, Nagpur, Maharashtra 440028; Showroom approx. 6,000 sq ft |
| Central Star Nagpur Service Centre | Located nearby in Central MIDC, approx. 45,000 sq ft with 10 service bays |
Central Star Mercedes Product Portfolio
Central Star Mercede is a dealer of Mercedes-Benz vehicles catering specifically to the affluent customer segment in India. It is primarily provides services for customers who are located in Nagpur, Ahmedabad and Surat. The following is an overview of their offerings:
Mercedes-Benz C-Class: The C-Class is a mid-size luxury sedan that has become very popular due to its sleek design, technological features and enjoyable driving experience. The C-Class is offered with a variety of engines, including the C200, C220D and C300. Pricing starts at approximately ₹59.40 Lakhs in Nagpur.
Mercedes-Benz A-Class: The A-Class is a compact luxury sedan and therefore appeals to younger buyers who are interested in the Mercedes-Benz brand.
Mercedes-Benz E-Class: The E-Class is a luxury sedan that offers superior technology, larger size and more powerful engines for an enhanced ride quality.
Mercedes-Benz SUVs: The GLC and GLA are examples of SUVs manufactured by Mercedes-Benz that cater to individuals who desire both luxury and versatility.
AMG Performance Models: The AMG GT and AMG models are designed for the performance-minded consumer who enjoys high-speed driving and has a preference for sporty styling.
| Vehicle Category | Key Models |
| Sedans | C-Class, E-Class, A-Class |
| SUVs | GLA, GLC, GLE, GLS, G-Class |
| Coupes | C-Class Coupe, E-Class Coupe |
| Convertibles | C-Class Cabriolet, E-Class Cabriolet, SL Roadster |
| AMG Performance | AMG variants of various models |
| Electric Vehicles | EQA, EQB, EQC |
Central Star Mercede Customer-Centric Approach
The central star of Mercedes is dedicated to creating a unique experience for its customers, which coincides with the global standards of the Mercedes-Benz brand. Some of the many things that make Central Star so special are:
- Central Star employs a highly trained and professional staff that pays close attention to each customer’s specific needs, both when purchasing and after-sales support.
- The company’s modern showrooms and lounge areas allow customers to enjoy the car-buying experience and own their cars more easily.
- The company utilises cutting-edge technology, including interactive video displays, to provide customers with engaging product information.
- Central Star has a large service centre for post-sales support, which employs over 50 certified technicians and utilises state-of-the-art equipment for servicing.
- Central Star contacts its customers frequently via phone, message, and social media to inform them of service appointments, vehicle health, and promotional offers.
- To allow customers to reach them more easily, Central Star offers its customers a dedicated customer service line and online customer support.
- Central Star regularly hosts events and special product launches to ensure that customers are aware of new models and technologies.
- By concentrating on its customers in such a manner, Central Star has developed strong and long-lasting relationships with Mercedes-Benz vehicles in Nagpur and other regions; therefore, thereby providing the customer with trust and satisfaction.
Contact and Accessibility
Customers can go to the Nagpur showroom located at Plot No C-43/1, Central MIDC Main Road, MIDC Hingna, Nagpur, or call the number +91 92235 40194 to ask questions or book an appointment. The Ahmedabad and Surat branches are also easy to reach and have everything needed to offer all Mercedes-Benz services.
Future Outlook
The Mercedes-Benz India team will introduce 8 new models in 2025, including electric vehicles like the EQS and G-Wagen models. They also plan to expand their showroom network by adding another 20 showrooms throughout India. This includes many smaller towns and regions where there is an increasing trend in luxury vehicle purchases.
In addition, Central Star Mercedes (and other dealers) will spend 450 crore in the next three years to upgrade their showrooms and service facilities so that luxury car customers can have a better shopping experience and higher-quality service.
Luxury car sales continue to grow rapidly, with a surge in electric and premium vehicles being sold in India, as well as a strong interest among consumers in these types of vehicles.
As such, Central Star’s position within the luxury vehicle market in India will allow it to be better prepared and capitalise on this opportunity to succeed while providing improved service to its customers.
Conclusion
To become and remain one of the leading Luxury Car Dealers in India, Central Star Mercedes offers its customers superior facilities, highly-qualified personnel, and a broad range of Premium Mercedes cars. Central Star has established itself as a fast-growing Luxury Car Dealership in India through the use of innovative showroom design and modern service facilities.
As Central Star continues to enhance its customer experience using state-of-the-art technology and commendable support for electric vehicles, Central Star is poised for continued growth as the demand for luxury cars and electric vehicles in India continues to grow. As Mercedes expands across India, Central Star contributes to the Brand’s success by providing customers with quality service, confidence, and long-term value.
